Marketing

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Common PPC Mistakes and How to Avoid it

Common Pay Per Click Mistakes and How to Avoid Them

There are plenty of articles online that talk about some recommended practices on how to build your marketing campaigns. There are also a variety of techniques for optimization and numerous concepts regarding how to structure effective online advertisements. Since there are countless pieces of advice that are available on the internet, it is very likely for you to get lost with conflicting ideas and be

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Future and Facts of Apps

Future and Facts of Apps That You Need to Know

Whether it’s Facebook, Whatsapp, or Uber, we can’t imagine our lives without apps anymore. Some people would even say that apps are a must for businesses today. What makes this so popular, and how should you approach app marketing? Let’s find out! An app is a software designed to work on mobile devices such as smartphones and tablets. They allow users to do many things,

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automation in marketing

Automation in Marketing Through Microsoft Dynamics 365

The world of marketing has been evolving with the speed of light in the past few years. Companies can now experiment and automate various marketing strategies and increase conversions, thanks to modern technology and some specific software. “One of the leading software in this domain is Microsoft Dynamics 365 Marketing, which is redefining how businesses market their products and services globally.”  In this post, we

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alterneate data collection the new must have for ecommerce

Alternative Data Collection – The New “Must-Have” for ECommerce Brands?

Data is arguably the most valuable resource for a business. To serve your customers well and succeed in this competitive market, you must understand your customers’ wants and needs. Data about the recent trends and interests will allow you to customize your service to fit the latest demand. However, as the internet has grown into an unexpected labyrinth of data, it has become tough to

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AI driven market research for ecommerce industries

Why ECommerce Brands Should Invest In AI-Driven Market Research

The eCommerce industry has seen massive growth in the past few years. More and more people are investing in eCommerce with each passing day. However, 2020 has encountered demand for eCommerce like never before. With the Covid-19 pandemic taking over the world, eCommerce faced fierce competition from overseas newcomers. The best part about the new eCommerce businesses in 2020 was their effective business strategies and

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Augmented Reality Why Businesses Need AR Strategy

Augmented Reality: Why Businesses Need AR Strategy

As we all know, the internet is a huge collection of essential data and information, available to us anytime, anywhere. One of the major setbacks is that all these data and insights are trapped inside a two-dimensional screen or website.

how ml enhance marketing

7 Ways Machine Learning Can Enhance Your Marketing

In the digital era, no marketers can survive without mastering data, analytics, and automation; the reason is a massive surge in data generation. Suppose you look at the stats about data generation. In that case, it’s more than 2.5 quintillions

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8 Benefits of an ID Card System For Businesses

Security is a concern for companies that open their doors for large numbers of employees and customers every day. Such businesses have an obligation to keep their employees safe as they go about their duties, which has seen most of

artificial intelligence in elearning

Benefits of Incorporating Artificial Intelligence in E-Learning

Artificial intelligence is already very much present in eLearning platforms meant not only for life-long learning but formal education as well. Duolingo and Thinkster are only two examples of prominent, globally-applied AI eLearning platforms which are already far beyond their

wifi 6 explained

WiFi 6 Explained: Is it Right for Your Lifestyle?

WiFi 6 is the new standard in WiFi, with quicker connections, higher reliability and greater bandwidth than former options. Along with WiFi 6, you can use a host of compatible devices to get the most out of your experience. Learn

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